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25 Great Customer Experience Resources for Marketers (Including Surveys)
There’s a motto in the eCommerce world that says, “customer is king.” Today, these customers have many avenues when it comes to shopping, whether it’s a brick-and-mortar store or...
How To Create a SMART Survey Design
Creating a survey takes time and effort – if you expect to get results. There are many things to consider, such as the look and feel of the survey,...
How Generational Differences Impact Survey Participation
“As surveys grow more technologically advanced, older adults may regard data collection practices differently than younger adults, leading to varying rates of participation and response.” This statement by ResearchGate,...
How to Create an Event Planning Survey + Template & Questions
Whether you’re planning a corporate conference, a hobbyist convention, an outdoor music festival, or an indoor party, event planning requires a lot of organizational and time-management skills. And, it...
5 Types of Market Segmentation & How To Segment Markets Effectively
Are you targeting the right audience? Are you providing a good customer experience? Or are you throwing money down the drain trying to appeal to a group that’s not...
7 Reasons to Conduct a Product Experience Survey + Sample Questions
We’ve talked a lot about the customer experience in the past – but what about the product experience? While customer experience may be king, product experience is just as...