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7 Ways To Avoid Rebranding Mistakes (Plus Top Rebranding Failures & Successes)
Summer, 1985. Mikhail Gorbachev has just come into power. Back to the Future hits theaters. And Coca-Cola releases “New Coke” to combat dwindling sales. The consumer backlash over the...
How To Make a Fun Survey
Surveys are a great way to gather research and information from the general public or a specific target audience. The results can be used to validate or debunk theories,...
How To Use an Employee Experience Survey To Improve the Workplace
Who doesn’t love pizza paydays, standing desks, nap pods, and “bring your dog to work day”? Many companies have initiated these types of perks in order to improve the...
25 Great Branding Resources for Marketers (Including Branding Surveys)
You know their logos. You know their names. Nike tells you to “just do it,” while Apple tells you to “think different.” This is all part of a branding...
7 Signs That It’s Time To Find a New Online Survey Company
When it’s time to send out a marketing research survey or just a company questionnaire, you have a lot of options. Of course, sometimes the most obvious solution may...
How To Create a SMART Survey Design
Creating a survey takes time and effort – if you expect to get results. There are many things to consider, such as the look and feel of the survey,...