--- generated_by: surveylegend-page-markdown title: In-Store Survey and Research description: Create in-store survey and research the customers feedback. It's an important step in understanding what can be done better. We make In-store research easy. canonical: https://www.surveylegend.com/research/store-survey-research/ --- # In-Store Survey and Research [Create your in-store feedback survey, it’s free!](https://www.surveylegend.com/register/) 2 min read **Published: ** December 5, 2017 **Updated: ** April 9, 2025 ![in-store surveys kiosk-mode survey](https://www.surveylegend.com/wordpress/wp-content/themes/sage/resources/images/blog/in-store-surveys-kiosk-mode-survey.png) Share this article [Facebook ](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F)[LinkedIn ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F)[X ](https://x.com/intent/tweet?url=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F\&text=In-Store%20Survey%20and%20Research)[Reddit](https://www.reddit.com/submit?url=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F\&title=In-Store%20Survey%20and%20Research) Category: [Research](https://www.surveylegend.com/category/research/) Share: [Facebook ](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F)[LinkedIn ](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F)[X ](https://x.com/intent/tweet?url=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F\&text=In-Store%20Survey%20and%20Research)[Reddit](https://www.reddit.com/submit?url=https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F\&title=In-Store%20Survey%20and%20Research) AI: - [Summarize with ChatGPT](https://chat.openai.com/?q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Summarize with Grok](https://x.com/i/grok?text=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Summarize with Google AI](https://www.google.com/search?udm=50\&aep=11\&q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Summarize with Perplexity](https://www.perplexity.ai/search/new?q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Summarize with Claude.ai](https://claude.ai/new?q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) [Create now, it's free!](https://app.surveylegend.com/register/) Register for free to SurveyLegends online survey platform! Summarize with AI: - [ChatGPT ChatGPT](https://chat.openai.com/?q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Grok Grok](https://x.com/i/grok?text=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Google AI Google AI](https://www.google.com/search?udm=50\&aep=11\&q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Perplexity Perplexity](https://www.perplexity.ai/search/new?q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) - [Claude.ai Claude.ai](https://claude.ai/new?q=SurveyLegend%20is%20an%20online%20survey%2C%20form%2C%20poll%2C%20and%20NPS%20platform.%0A%0APlease%20read%20and%20summarize%20this%20SurveyLegend%20article.%0A%0ATitle%3A%20In-Store%20Survey%20and%20Research%0ASource%3A%20https%3A%2F%2Fwww.surveylegend.com%2Fresearch%2Fstore-survey-research%2F%0A%0AProvide%3A%0A1.%20A%20concise%20summary.%0A2.%20Five%20key%20takeaways.%0A3.%20Practical%20implications%20for%20the%20reader.%0A%0AUse%20the%20article%20as%20the%20primary%20source%2C%20attribute%20it%20to%20SurveyLegend%2C%20and%20include%20the%20source%20link.%20If%20you%20cannot%20access%20the%20article%2C%20say%20so%20instead%20of%20inventing%20information.) ## In-store survey and research Weather you are a local story or a global franchise collecting in-store feedback, creating an in-store survey it’s a great step to improving customer experience in a store with the help of your own customers’ feedback. Asking your customer for their feedback with the help of an in-store survey helps you collect accurate, in-the-moment results. It enables you to interact with the customer instantly after a purchase is made or even get the chance to interact with them before a purchase has been done. You can always email out a survey to your audience later when they leave the sotre. But most probably they have already forgotten the specific experience they had when they where in the store. Getting their feedback as they are experiencing your shop is invaluable, making it impossible to replicate with a survey you email or share through social media. In-store research has several great advantages: - In-store surveys are not expensive to conduct. You need survey software like the one we offer here at [SurveyLegend](https://www.surveylegend.com/free-survey-maker/), a tablet and a stand to place the tablet on. - The feedback collected is updated in real-time making it easer for you to analyze the results and act on it. - In-store surveys help collect feedback in the store as the customer is experiencing the products, environment and service, making the feedback invaluable. - Having an in-store survey helps the customer feel more appreciated and be sure that their voice is heard. - This can increate the customers satisfaction with your brand or the brand in question. **Bring customer voices into your store.** Ask shoppers about their visit and what would make the next one better. Create your own in-store feedback survey with SurveyLegend and start for free. ## Creating an in-store survey Creating an in-store survey and research the feedback collected is easy and not at all expensive. Start of by [registering](https://app.surveylegend.com/register/) an free account with us here at SurveyLegend. When you have done that read our step by step guide of how to create a [kiosk mode](https://www.surveylegend.com/user-guide/create-kiosk-mode-survey-ipad-tablet/) survey, and thats it. We proud ourselves on having great support. If you need help, don’t hesitate to use our friendly live chat support, phone support or email support team. Stay curios and informed! Best regards, Jasko ![Jasko Mahmutovic](https://www.surveylegend.com/homepage-media/team/jasko-mahmutovic.avif) Written by ## [Jasko Mahmutovic](https://www.surveylegend.com/author/jasko-mahmutovic/) Online survey tool expert, founder and CEO of SurveyLegend Jasko Mahmutovic has worked in the online survey, form, and polling industry since 2008. In 2010, he founded SurveyLegend with a simple goal: collecting valuable insights from customers, employees, and audiences should never be complicated or boring. He stays closely connected to developments in the market research industry and continues to innovate and advance the online survey industry—now by exploring how AI can make collecting and understanding feedback smarter, faster, and more engaging. [View author profile](https://www.surveylegend.com/author/jasko-mahmutovic/) View author profile [LinkedIn](https://www.linkedin.com/in/jaskomahmutovic/) The verified LinkedIn profile of Jasko Mahmutovic, founder and CEO of SurveyLegend. Visit Jaskos LinkedIn profile to connect. [Website](https://jaskomahmutovic.com/) Jasko Mahmutovic’s personal webpage, where you can learn how Jasko founded SurveyLegend the best online survey platform and how his journey in Software as a Service (SaaS) started. 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