---
generated_by: surveylegend-page-markdown
title: Net Promoter Score (NPS) | SurveyLegend
description: This guide explains how to add a Net Promoter Score question, use
  the 0–10 recommendation scale, and review the calculated NPS in Live
  Analytics.
canonical: https://www.surveylegend.com/user-guide/net-promoter-score/
---

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# Net Promoter Score

Net Promoter Score helps you ask how likely respondents are to recommend your company, product, or service.

How likely are you to recommend us to a friend or colleague?

1. 0
2. 1
3. 2
4. 3
5. 4
6. 5
7. 6
8. 7
9. 8
10. 9
11. 10

NPS uses a 0 to 10 scale, where respondents choose the score that best matches their likelihood to recommend.

## Settings

After adding a Net Promoter Score question to your survey, click or tap on it to activate edit mode and access the settings panel.

Net Promoter Score offers the customization possibilities below.

Field type Net Promoter Score

- [Answer is required](https://www.surveylegend.com/user-guide/net-promoter-score/#answer-is-required)
- [Enable picture for question](https://www.surveylegend.com/user-guide/net-promoter-score/#enable-picture-for-question)
- [Instructions for respondents](https://www.surveylegend.com/user-guide/net-promoter-score/#instructions-for-respondents)

Answer is required

### Answer is required

Require respondents to choose a score from 0 to 10 before they can continue or submit the survey.

Enable picture for question

Add redirect link for picture

### Enable picture for question

Add a picture under the question when a visual explanation helps respondents understand what you are asking.

Instructions for respondents

Always visible instructions

### Instructions for respondents

Add tips or instructions when respondents need extra guidance before answering.

The NPS question type enables you to with a simple click or a drag and drop create a Net Promoter Score survey, form, poll or questionnaire. The Net Promoter Score is a management tool that can be used to gauge the loyalty of your firm’s customer relationships. This amazing question type will make life easier for you and your organization, we even do all the calculations for you. By visiting your Live Analytics page you will be able to see and follow your Net Promoter Score develop through out the time, in real-time.

![Our Net Promoter Score question is designed to work perfectly on mobile devices.](https://www.surveylegend.com/wordpress/wp-content/themes/sage/resources/images/tutorials/nps-net-promoter-score-survey-question.jpg)

Our Net Promoter Score question is designed to work perfectly on mobile devices.

## Net Promoter Score Insights

The NPS field measures the loyalty between a provider and its consumer. The provider can be an employee, company, organization, municipality, institution or any other entity. The consumer in this case is the customer, employee, or any other responding to a Net Promoter Score survey. The provider is the party that is asking the following question “How likely is it that you would recommend our company to a friend or colleague?” The word company can be changed to product, service… all depending on your need. The scoring for this answer is most often based on a 0 to 10 scale....

![How the score in NPS is calculated](https://www.surveylegend.com/wordpress/wp-content/themes/sage/resources/images/tutorials/how-to-calculate-nps-net-promoter-score.png)

How the score in NPS is calculated

![Net Promoter Score gauge chart example](https://www.surveylegend.com/wordpress/wp-content/themes/sage/resources/images/tutorials/nps-net-promoter-score-gauge-bar-chart.png)

NPS results can be understood through score groups and visual analytics.