Customer Insight, Product Evaluation, Shopping

7 Benefits of Pricing Surveys & 7 Times To Use Them (With Pricing Survey Examples)

“The greatest wealth is to live content with little.” – Plato “You get what you pay for.” – Gabriel Bell “Price is what you pay, value is what you...

Product Evaluation

Benefits of Product Packaging Surveys + 30 Product Packaging Questions

The Dutch Gold bear-shaped honey bottle. The blue Tiffany & Co. box. The Pringles can. There are many examples of iconic packaging, and you can bet there was a...

Product Evaluation

Top Reasons to Conduct Gaming Surveys + Survey Questions

From Pong to Pac Man, Super Mario to Silent Hill, the video game industry has gone through many evolutions in the last 50 years. Not only have the games...

Branding, Online Survey, Product Evaluation, Types of Surveys

How to Survey Consumers Throughout the Product Life Cycle

The automobile has been an enduring presence throughout multiple centuries. Then, you have the VCR, which came and went in a matter of decades. Regardless of a product’s life...

Branding, Customer Insight, Product Evaluation, Research, Survey Examples

How to Create a Product Naming Survey

We’ve all heard someone describe themselves as “terrible with names.” The same can be true when it comes to naming a product! To arrive at a good product name,...

Customer Experience, Online Survey, Product Evaluation, Shopping

How to Survey Customers Throughout Their Car Buying Journey

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.