Customer Insight, Product Evaluation, Shopping

7 Benefits of Pricing Surveys & 7 Times To Use Them (With Pricing Survey Examples)

“The greatest wealth is to live content with little.” – Plato “You get what you pay for.” – Gabriel Bell “Price is what you pay, value is what you...

B2B / B2C, Event, Types of Surveys

How To Create a Successful Webinar Survey & Questions To Ask

Webinars continue to fuel successful marketing initiatives and learning platforms. But not all webinars are created equal. If you’ve attended a virtual event in the past – and it’s 2024,...

Customer Experience, Types of Surveys

What Is A Closed-Loop Survey & Five Steps To Closing The Loop

When we talk about “closing the loop,” we’re not referring to that childhood method of tying shoelaces! In business, closing the loop refers to completing a cycle or ensuring...

B2B / B2C, Customer Experience, Customer Insight

10 Types of Client Success Surveys & How To Handle a Negative NPS

“How did we do today?” Many of us have been asked to answer that simple question following a transaction. Perhaps it was a text message, an email, or a...

Customer Insight, Survey Questions

7 Types of Offensive Survey Questions & How To Avoid Them

The goal of any survey is to get participants to answer questions. And while you want your questions to be thought-provoking and engaging, unfortunately in doing so you may...

B2B / B2C, Event

How To Create a Conference or Summit Survey

Conferences and summits are big business, accounting for $325 billion of direct spending in the U.S. alone each year while supporting jobs, bringing money to local economies, and boosting...