Data Types, Online Survey, Research, Survey Questions, Types of Surveys

Are Surveys Quantitative or Qualitative?

Researchers and marketers collecting data through surveys typically break down their results into two different categories: quantitative data and qualitative data. So what is the difference between each form...

Customer Experience, NPS, Online Survey, Research

How to Calculate NPS (+ NPS Examples)

How likely are you to recommend us to a friend or colleague? You’ve certainly seen that question before on a survey. It’s a prime example of an NPS question....

Online Survey, Picture Survey, Research

12 Things to Consider on Gen Z Surveys

Generation Z seems to elude a lot of marketers and researchers. For a while, this group was lumped in with Millennials, as they were all seen as young adults....

Customer Experience, Online Survey, Product Evaluation, Shopping

How to Survey Customers Throughout Their Car Buying Journey

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.

Nonprofit Surveys, Online Survey, Survey Examples, Survey Questions

How to Create Free Surveys for Nonprofit Organizations + Examples and Questions

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.

Features, Online Survey, Survey Examples, Survey Logic, Survey Questions, Tools

How Skip Logic & Branch Logic Improve Your Surveys

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.