Ads are inescapable today. They’re on your television, on the radio, on the road, and popping up on your computer or phone. But how effective are they? Is the...
“We all need people who will give us feedback. That’s how we improve.” – Bill Gates As this quote shows us, not only was Gates a tech whiz, he...
A bot, short for “robot” of course, is a software app that’s programmed to perform automated tasks online. They go to work on their own, toiling away at repetitive...
There is a famous quote that says, “Life is a journey, not a destination.” The same could be said for the customer lifecycle. As it is known in marketing,...
Ah, summertime, that hot but happy season when the sun stretches its rays like a lazy dog waking from a nap. Vacations are planned, the kids are tasting freedom...
“The fortune is in the follow-up.” – Jim Rohn Rohn, an American entrepreneur, author, and motivational speaker who passed in 2009, understood the importance of follow-up. He would often...