Typeface

We use Hind as our default typeface, both for printing and digital use. The font is open-source, and it also includes 897 characters, meaning it support many languages.

Typography basics

Headlines
Hind Bold
Size: 20pt
Line spacing: 120% of font size
Letter spacing: default

Body copy
Hind Regular
Size: 15pt
Line spacing: 120% of font size
Letter spacing: default

Typography don’ts

Too many type sizes and styles at once can wreck any layout. Avoid having several sizes in your layouts to keep the work simple and clean. Our recommended sizes and styles balance content density and reading comfort under typical usage conditions.

We use flat design and usually solid colors. But gradients are also welcome as long as they do not have too much contrast in the spectrum.

Brand Assets and Guidelines

Legal notice

By using SurveyLegend™ brand materials, you agree to the SurveyLegend terms, these branding guidelines, and all SurveyLegend rules and policies, as may be updated from time to time.

You also acknowledge that SurveyLegend is the sole owner of SurveyLegend trademarks, promise not to interfere with SurveyLegend's rights in them, and acknowledge that goodwill derived from their use accrues only to SurveyLegend.

SurveyLegend may review use of the branding materials at any time and reserves the right to terminate or modify any use.