What never goes out of style? Fashion surveys! And while nearly 70% of Americans believe people are too focused on fashion, according to a

Reuters fashion poll

, the majority (55%) also say that how they dress is “an important part of who they are.” If you’re considering conducting a fashion survey, using a survey with images can help engage respondents and gather more responses.

Different Types of Fashion Surveys and Fashion Poll Questions

What type of fashion survey are you conducting? Are you a fashion designer gauging public reaction to new fashion trends? A retailer or brand asking customers what they think of a new clothing line? Or a researcher looking to understand the importance of fashion in people’s lives? Depending on the type of fashion survey you’re sending out, you might ask the following fashion poll questions:

  • What do you think about this new line of clothing?
  • How often do you purchase new fashions?
  • Why do you purchase new fashions?
  • Do you consider yourself “fashionable”?
  • What type of clothing do you buy most often?
  • What is your favorite brand of clothing?
  • Have you ever attended a fashion show?
  • Do you consider yourself contemporary or classic?
  • How much do you estimate you spend on clothing per year?
  • What is your favorite color of clothing?
  • Do you have a favorite pattern you like to wear?
  • Are you familiar with the term “fast fashion”?
  • How many pairs of shoes do you own?
  • Have you ever watched a fashion-themed reality television show?
  • Do you dress your children for function or fashion?

All of these fashion poll questions can be easily answered with an online survey with images. Because fashion is a visual art, it makes sense to use a visual survey! 

Conducting a Fashion Survey with Images

“I know practically, fashion is art, it’s commerce, it’s function, it’s expression. But I also can’t mistake the simple gut reaction I have when I see something I love, that really knocks me out.”

Christene Barberich, co-founder and editor-in-chief of Refinery29

With that said, let’s look at some fashion surveys that will really knock out your survey respondents! In the live example below, the survey conductor first tries to better understand their audience (i.e., what types of fashion they like) and then inquires about some new runway fashions. 


Fashion Surveys That Inspire Purchases

Fashion surveys are also great for inspiring purchases. As you can see in the live smart assistant example below, the survey begins asking about brands, progresses to gender, moves on to the type of shoes, and then goes for the sale!


Quick Fashion Polls

Quick fashion polls are also popular with retailers and brands. These quick polls often come in the form of a pop-up form when a user is on a retail or brand website. It gives marketers fast input on new trends and styles.


Fashion Surveys and Polls


Science tells us that humans are 90% visual beings. Research at 3M Corporation has also concluded that we process visuals 60,000 times faster than text. Of course, other than texture, fashion is all about the visual. Conducting fashion surveys or fashion polls with pictures is far more likely to engage respondents and help you achieve greater response rates. After all, trying to describe a new fashion (it’s fast fashion… it’s black with red accents… and a tiara… and spike-heeled shoes) simply isn’t going to work!

Luckily, SurveyLegend makes it easy to create fast, fun, and fashion-friendly surveys with images! You can add questions and images with ease, and choose from many different types of visual surveys, such as multiple-choice, ranking sliders, thumb up/down, and much more. SurveyLegend also allows you to create beautiful welcome pages, add branding elements and links, and more. Plus, our surveys are shareable and secure. Start creating your fashion survey or poll using images today!

Do you regularly send out online fashion surveys? What about fashion pop-up polls on your website? Try SurveyLegend for creating a fashion quiz or encouraging purchases and let us know what you think!

Frequently Asked Questions (FAQs)

What is a fashion survey with images?

Fashion surveys with images ask people to vote on styles that they like to inform retailers and brands about the likes and dislikes of customers. They’re also used during Spring/Summer (SS), Autumn/Winter (AW), Resort, and Pre-Fall fashion seasons to gauge the buyers’ response to new items.

What is “fast fashion”?

Fast fashion can is trendy clothing that samples ideas from the catwalk or celebrity culture, usually inexpensively. The idea is to get the garments into stores fast so shoppers can buy them at the height of their popularity.

Can fashion polls be used to encourage purchases?

Yes! A fashion survey can ask people what styles they like and then lead them to the ability to purchase the items on the spot.

About the Author
Born entrepreneur, passionate leader, motivator, great love for UI & UX design, strong believer in "less is more”. Big advocate of bootstrapping. BS in Logistics Service Management. I don't create company environments, I create family and team environments.