The automobile has been an enduring presence throughout multiple centuries. Then, you have the VCR, which came and went in a matter of decades. Regardless of a product’s life...
We’ve all heard someone describe themselves as “terrible with names.” The same can be true when it comes to naming a product! To arrive at a good product name,...
The power of branding cannot be denied. The most popular brands can be immediately recognized just by a logo: The golden arches, the swoosh, the apple, the list goes...
NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.
What never goes out of style? Fashion surveys! And while nearly 70% of Americans believe people are too focused on fashion, according to a Reuters fashion poll, the majority...
Get this: 94% of the world population recognizes the Coca-Cola logo. That’s some powerful branding, and it all comes down to one image, a logo. While Coca-Cola can get...