Research, Survey Bias, Survey Questions

7 Ways To Avoid Gender Bias In Surveys

We talk a lot about the different types of survey bias at SurveyLegend. From non-response bias to confirmation bias, introducing any type of bias into your survey can render...

Data Types, Research, Types of Surveys

How To Gather Data with a Proper Quantitative Survey in 10 Steps

“Statistics are the triumph of the quantitative method,” wrote 20th century Franco-English writer and historian Hilaire Belloc. Today, acquiring quantitative data is easier than ever using online surveys, a...

Research

What is the Delphi Method and How Do You Use It in Surveys?

Need an expert opinion? The problem with expert opinions is, if you aren’t satisfied with it, you’ll want a second opinion. And then maybe a third or forth. The...

Research

12 Types of Organizational Cultures in 2023 (+ Best Culture Examples)

Many companies think corporate culture means offering “fun” things in the office. So, they may bring in a foosball table, bean bags chairs, free sodas, and so on. And...

Research

10 Survey Research Ethics Considerations

Surveys used in research, market analysis, and public opinion polling are a valuable tool for gathering data and insights. However, because you’re collecting people’s personal data and opinions, there...

Research, Sampling, Segmentation, Types of Surveys

How to Target a Niche Audience + 10 Niche Survey Considerations

Some surveys are broad in scope, aiming to collect feedback from the most people regardless of their background. Niche audience surveys are a bit more complicated. These types of...