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Branding, Customer Experience, Customer Insight, Online Survey, Research

5 Ways to Use Surveys To Improve Customer Engagement

Are you actively engaging with your customers? Today, nearly 55% of customers think companies need to transform how they engage, and almost 65% of customers expect tailored engagements that...

Branding, Customer Insight, Online Survey, Research

7 Ways To Avoid Rebranding Mistakes (Plus Top Rebranding Failures & Successes)

Summer, 1985. Mikhail Gorbachev has just come into power. Back to the Future hits theaters. And Coca-Cola releases “New Coke” to combat dwindling sales. The consumer backlash over the...

Customer Insight, Online Survey, Survey Questions

How To Make a Fun Survey

Surveys are a great way to gather research and information from the general public or a specific target audience. The results can be used to validate or debunk theories,...

Customer Insight, Event, Online Survey, Survey Questions

How To Use an Employee Experience Survey To Improve the Workplace

Who doesn’t love pizza paydays, standing desks, nap pods, and “bring your dog to work day”? Many companies have initiated these types of perks in order to improve the...

Branding, Customer Insight, Online Survey, Research

25 Great Branding Resources for Marketers (Including Branding Surveys)

You know their logos. You know their names. Nike tells you to “just do it,” while Apple tells you to “think different.” This is all part of a branding...

Customer Insight, Online Survey, Research

7 Signs That It’s Time To Find a New Online Survey Company

When it’s time to send out a marketing research survey or just a company questionnaire, you have a lot of options. Of course, sometimes the most obvious solution may...

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