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How Online Survey Scams Work and 7 Ways to Spot Them
Are online surveys legit? It’s a fair question. While there are many reputable online survey companies, there are also scammers looking to harm people or businesses in one way...
Are Surveys Quantitative or Qualitative?
Researchers and marketers collecting data through surveys typically break down their results into two different categories: quantitative data and qualitative data. So what is the difference between each form...
How to Calculate NPS (+ NPS Examples)
How likely are you to recommend us to a friend or colleague? You’ve certainly seen that question before on a survey. It’s a prime example of an NPS question....
12 Things to Consider on Gen Z Surveys
Generation Z seems to elude a lot of marketers and researchers. For a while, this group was lumped in with Millennials, as they were all seen as young adults....
15 NPS Survey Best Practices You Need to Know
NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.
10 Different Types of Survey Methods + Pros & Cons
There are many reasons why surveys are important. Surveys help researchers find solutions, create discussions, and make decisions. They can also get to the bottom of the really important...