Politics, Polls

7 Ways To Ensure An Accurate Political Survey

Politics, much like religion, used to be something not brought up in normal conversation in order to “keep the peace,” so to speak. But today, political discourse is inescapable....

B2B / B2C, Data Types, Online Survey, Sampling

What is Simple Random Sampling? Pros, Cons, and Examples

Need to survey a large group of people but don’t have the time or money to survey them all? Simple random sampling is a great option, and is one...

Customer Insight, Online Survey, Research

How To Create a SMART Survey Design

Creating a survey takes time and effort – if you expect to get results. There are many things to consider, such as the look and feel of the survey,...

Online Survey, Research

8 Ways to Conduct Survey Testing and Top 7 Benefits

You can spend a lot of time, money, and effort developing a consumer or research survey, so you want to be sure it’s effective and easily understood. But how...

Branding, Customer Insight, Online Survey, Survey Questions

7 Reasons to Conduct a Product Experience Survey + Sample Questions

We’ve talked a lot about the customer experience in the past – but what about the product experience? While customer experience may be king, product experience is just as...

Customer Insight, Online Survey, Survey Questions

How Police Surveys Can Improve Community Relations + Sample Questions

“The greatest challenge that we have is regaining the trust of those that we serve,” writes Dr. David J. Thomas, Police Foundation Senior Research Fellow, on the foundation’s website....