Product Feature Survey Template

This product feature survey template asks current users how they used a named feature during the past month, which task it supports, and where it falls short. Use their answers to investigate an improvement priority before changing your product roadmap.

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Product Feature Survey: first question and response field, desktop preview — Product Feature Survey Preview

Product Feature Survey: first question and response field, tablet preview — Product Feature Survey Preview

Use this product feature survey template to understand what a specific capability helps people do and where it falls short. It connects feature use and task importance with a single improvement priority. Build your survey in SurveyLegend to investigate a roadmap decision without assuming that every requested addition deserves to be built.

When to use this product feature survey

Ask current users about one clearly named feature, such as shared scheduling or report filtering. Include people who rarely use it: their reasons may reveal poor relevance, discoverability, or a different workflow. This template studies an existing capability. If the feature is still an idea, present it as a concept rather than implying respondents have used it.

For feedback on the overall product experience instead, use our product feedback template.

7 questions for your product feature survey

Use these 7 questions as a starting point. All fields are optional; choose one answer where choices are listed. Leave an irrelevant open field blank.

Respondent introduction:
Think about the feature named by the organizer and your experience during the past month. It is fine if you did not use it. All questions are optional.

How to customize your product feature survey

Use the same feature name and short neutral description throughout. Define what counts as using it during the previous month. If you extend the form to several features, give each one its own block and avoid a long repetitive list. Do not combine importance and satisfaction in one question. For example, a rarely used export feature can still be essential at month-end, so frequency alone should not decide its priority. Before sharing widely, try the questions with a few people from the intended audience and clarify anything they interpret differently.

Printable product feature survey template

Use this printable product feature survey template during a customer product review. It includes the same questions and space to write, giving people who prefer paper or are less comfortable online another way to take part. SurveyLegend helps you offer both formats. Tell respondents where to return the completed form and who will review it. Paper answers need a separate review or manual entry process; they are not automatically added to online responses.

AI prompt for a product feature survey

Find the feature improvement that matters for your users’ actual work.

The full prompt below specifies your product feature survey, including all 7 questions and response settings. Copy it, register for a free SurveyLegend account, and paste it into SurveyLegend’s AI survey creation tool. Review the result and add your organization’s details before sharing.

Create a product feature survey in SurveyLegend using the exact questionnaire below.

Purpose: Find the feature improvement that matters for your users’ actual work.

Creator setup before sharing:
Name one existing feature and give a neutral description. Retain the past-month window; do not imply a proposed feature has already been used.

Requirements:
- Include exactly 7 fields in the order shown. Preserve wording, field types, choice order, and optional settings verbatim.
- Show every field. Single choice means one selection. Preserve instructions for irrelevant fields; do not invent branching.
- Do not add questions, answers, scores, outcome predictions, certifications, or promises of anonymity.
- Do not invent organization details, dates, offer prices, a concept card, a job criterion, or other required context. Ask the creator for missing setup information before the survey is shared.
- This prompt creates a draft questionnaire. It does not process transactions, change accounts, issue tickets, publish testimonials, or make employment decisions.
- If an exact field or setting is unavailable, explain the limitation separately rather than silently changing it.

Respondent introduction:
Think about the feature named by the organizer and your experience during the past month. It is fine if you did not use it. All questions are optional.

Exact questionnaire:

1. How often did you use this feature during the past month?
Field type: Single choice
Answer choices, in order:
- Daily
- Several times a week
- About once a week
- Less than once a week
- I did not use it
- I did not know it existed
Required: No
Display rule: Always

2. What task do you use this feature for, if any?
Field type: Long text
Answer choices: none; respondent enters their own text.
Required: No
Display rule: Always

3. How important is that task to you?
Field type: Single choice
Answer choices, in order:
- Not at all important
- Slightly important
- Moderately important
- Very important
- Extremely important
- I do not have a task for this feature
Required: No
Display rule: Always

4. How well does the feature help you complete that task?
Field type: Single choice
Answer choices, in order:
- Not at all well
- Slightly well
- Moderately well
- Very well
- Extremely well
- I have not used it for this task
Required: No
Display rule: Always

5. If you rarely or never use the feature, what is the main reason?
Field type: Long text
Answer choices: none; respondent enters their own text.
Required: No
Display rule: Always

6. What is the most difficult part of using the feature, if anything?
Field type: Long text
Answer choices: none; respondent enters their own text.
Required: No
Display rule: Always

7. If we improved one thing about this feature, what should it be?
Field type: Long text
Answer choices: none; respondent enters their own text.
Required: No
Display rule: Always

Compare every field with this specification before finishing. Report differences separately. Ask the creator to review the draft and required context before sharing. Do not publish automatically.

Use prompt directly in SurveyLegend

Create a free account, then paste the copied prompt into SurveyLegend.

Already have an account? Sign in to create your product feature survey.

Assess feature importance in the context of a real task

Compare frequency, task importance, and how well the feature supports that task. An important capability that performs poorly may warrant investigation even if few respondents use it daily. Read nonuse reasons separately from improvement requests by active users. Use the first-priority answer to organize follow-up research, then weigh the findings against feasibility and product strategy. Do not describe a voluntary survey as a representative roadmap vote.

Should I ask about every feature at once?

Usually focus on the decision you need to make. A long list can produce shallow answers. Test a smaller set or use separate versions when audiences use different capabilities.

Does low usage mean we should remove a feature?

Not necessarily. Some features are infrequent but essential. Read the task-importance answer and understand the workflow before making that decision.

Can customers decide our roadmap with this survey?

They can provide evidence about needs and friction. Your team still needs to assess feasibility, dependencies, and product direction before committing to changes.

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