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Employee benefits surveys

How to Create an Employee Benefits Survey + 7 Tips

Nearly 50% of American workers say they are very satisfied with their current job, and another 30% are somewhat satisfied. The remainder report being either somewhat dissatisfied or very...

Quantitative vs Qualitative Surveys

Are Surveys Quantitative or Qualitative?

Researchers and marketers collecting data through surveys typically break down their results into two different categories: quantitative data and qualitative data. So what is the difference between each form...

NPS Survey

How to Calculate NPS (+ NPS Examples)

How likely are you to recommend us to a friend or colleague? You’ve certainly seen that question before on a survey. It’s a prime example of an NPS question....

Gen Z Survey

12 Things to Consider on Gen Z Surveys

Generation Z seems to elude a lot of marketers and researchers. For a while, this group was lumped in with Millennials, as they were all seen as young adults....

Car Buying Journey

How to Survey Customers Throughout Their Car Buying Journey

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.

Nonprofit Survey

How to Create Free Surveys for Nonprofit Organizations + Examples and Questions

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.

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