Customer Experience, Customer Insight, Types of Surveys

How To Create A Testimonial Survey + Mistakes To Avoid

Okay, so maybe Marilyn wasn’t a SurveyLegend user; this was actually a testimonial ad for Lustre Creme Shampoo back in the 1960s. But celebrity testimonials are only one type...

Customer Experience, Customer Insight

How To Survey Through The Customer Lifecycle & 10 Best Practices

There is a famous quote that says, “Life is a journey, not a destination.” The same could be said for the customer lifecycle. As it is known in marketing,...

Customer Insight, Survey Examples

What People Want: New 2023 Consumer Trends with 7 Survey Examples

Humans are fickle creatures, which means consumer trends are always evolving. What people want and what they expect, their attitudes, and their acceptance of technology can vary from year...

Customer Experience, Online Survey, Product Evaluation, Shopping

How to Survey Customers Throughout Their Car Buying Journey

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.

Customer Experience, Customer Insight, Research, Survey Examples

How to Use Surveys at Different Customer Stages

Getting to know your customers is critical for any business. By understanding them, you’re more likely to keep them! Of course, getting their business is the first step. There...

Branding, Customer Experience, Customer Insight, Online Survey, Research

5 Ways to Use Surveys To Improve Customer Engagement

Are you actively engaging with your customers? Today, nearly 55% of customers think companies need to transform how they engage, and almost 65% of customers expect tailored engagements that...