Data Types, Online Survey, Research, Survey Questions, Types of Surveys

Are Surveys Quantitative or Qualitative?

Researchers and marketers collecting data through surveys typically break down their results into two different categories: quantitative data and qualitative data. So what is the difference between each form...

Customer Experience, Online Survey, Product Evaluation, Shopping

How to Survey Customers Throughout Their Car Buying Journey

NPS surveys let you know where you stand with customers, but they have to be done right. Here are ten NPS survey best practices.

Features, Online Survey, Survey Examples

How to Make Multilingual Surveys with Examples (+ Top 5 Benefits)

Can you believe that there are nearly 7,000 languages in the world? So, it’s no surprise that almost 95% of the world’s population does not speak English as their...

Customer Insight, Online Survey, Research

Online Survey Market Research Trends for 2022 (+ 7 Survey Considerations)

Online surveys continue to be a powerful tool for market researchers. Of course, they’re also popular with just about anyone else who wants to gauge the pulse of the...

Customer Experience, Customer Insight, Research, Survey Examples

How to Use Surveys at Different Customer Stages

Getting to know your customers is critical for any business. By understanding them, you’re more likely to keep them! Of course, getting their business is the first step. There...

Research, Survey Examples

What is Research Design? (Plus 12 Key Elements for Survey Research)

A lot of thought needs to go into the creation of any survey. This way, you’re more likely to get the most accurate results and the best response rates...