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How to Create an Easter Survey for Egg Coloring Contests, Religious Quizzes, and More
Easter consistently ranks among the top five most popular holidays in the United States and it is also celebrated across the world. For those of the Christian faith, it’s...
What is Probability Sampling? Pros, Cons, and Examples
Data that skews one way or another can lead to bad decisions and incorrect conclusions. Often, data is unreliable because researchers who are unable to survey every member of...
What is Non-Probability Sampling? Pros, Cons, and Examples
Before any survey can begin, researchers need to consider how they will sample survey participants. Typically, it’s not possible or feasible to survey the entire population of a survey....
12 Ways to Create Email Subject Lines for Surveys (and Improve Email Open Rates)
We’ve all heard the saying, “you never get a second chance to make a first impression,” and it’s true. Forbes reports that within the first seven seconds of meeting,...
What is Quota Sampling? Pros, Cons, and Examples
Many types of sampling involve random selection to ensure the sample group is representative of the larger population. Quota sampling turns this notion on its head because it simply...
What is Systematic Sampling? Pros, Cons, and Examples
Systematic sampling is a type of sampling method that involves selecting a smaller group of participants (the sample) from a larger group of participants (the population). However, this method...