An incredible 30,000 new products are launched every year. Unfortunately, 95% of new products fail. There are a number of reasons products fail. However, the 280 Group – a world...
Online surveys, when created and used effectively, can be invaluable for the healthcare industry. The use of healthcare surveys is often two-fold. Surveys may be used internally to determine...
Most companies market themselves differently to consumers than they do businesses (if they’re not, they’re probably doing something wrong). So, it makes sense that B2C and B2B surveys would...
Get this: 94% of the world population recognizes the Coca-Cola logo. That’s some powerful branding, and it all comes down to one image, a logo. While Coca-Cola can get...
Let’s face it: Text-based surveys can be kind of boring. Especially if they’re long and on a topic of little interest to respondents. Perhaps that’s why, after taking into...
Can you believe that there are nearly 7,000 languages in the world? So, it’s no surprise that almost 95% of the world’s population does not speak English as their...