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What is Survey Fatigue & 10 Ways to Combat it
Surveys are a great way for companies to learn more about their customers. Because it can be such an effective way of gathering information, more surveys are being conducted...
How to Name a Survey, Questionnaire, Poll, Quiz, or Form
What’s in a name? Well, when you’re naming a survey, quite a lot! People are asked to take surveys all the time, so coming up with a name that...
7 Reasons to Calculate Survey Margin of Error (and the Formula to Use)
Surveys generally involve only a sample of a given population. This means that the result is not likely to completely match the “true” result that would be obtained if...
How Online Survey Scams Work and 7 Ways to Spot Them
Are online surveys legit? It’s a fair question. While there are many reputable online survey companies, there are also scammers looking to harm people or businesses in one way...
7 Differences Between B2B Surveys and B2C Surveys
Most companies market themselves differently to consumers than they do businesses (if they’re not, they’re probably doing something wrong). So, it makes sense that B2C and B2B surveys would...
How To Create a SMART Survey Design
Creating a survey takes time and effort – if you expect to get results. There are many things to consider, such as the look and feel of the survey,...